General Hospital Hits 2-Year High in Women 18-49; Has Most-Watched Episode in Almost 4 Years

Photo: ABC

General Hospital continues its ratings success. Last Monday’s episode (10/28/13) draws almost four-year ratings high in total viewers; series reaches 2-year high in key demographics.

For the week of October 28, 2013, ABC rose to near 2 year highs in Women 18-49 (647,000/1.0 rating) and Women 25-54 (835,000/1.4 rating), and set 10 month highs in Total Viewers (2.91 million) and Women 18-34 (218,000/0.6 rating) – since weeks of 1/9/12, 1/28/13 and 1/14/13, respectively – ranking as the #1 network in daytime across the target Women demos (tied in W18-34).

“General Hospital” grew its Total Viewer audience for the fourth consecutive week, rising to an over 10 month high (2.91 million – since 1/21/13), set an over 2 year high in Women 18-49 (748,000/1.2 rating) and over 2 and a half year high in Women 25-54 (989,000/1.6 rating) – since weeks of 8/15/11 and 3/28/11, respectively – placing a competitive #2 in the demos, and was the #1 program for the 11th week in a row in Women 18-34 (259,000/0.8 rating).

Monday’s telecast – which included story lines revolving around Robin learning of Patrick’s engagement and Maxie’s frantic preparation for her baby’s return – stood as the series’ most-watched telecast in over 3 and a half years in Total Viewers (3.16 million – since 2/1/10), its second-most-watched telecast in over two years in Women 18-49 (857,000/1.3 rating) and two and a half years in Women 25-54 (1.13 million/1.9 rating) – since 8/15/11 and 3/25/11, accordingly

Also highlighted: The View surged to a 9 month high in key demos W18-34 and W25-34 since the week of February 25, 2013; an 8 month high in W18-49 (602,000/0.9 rating) since the week of January 28, 2013.

The Chew delivered its #1 week of all-time in Total Viewers, raking in 2.82 million viewers and a 1.2 in W25-54.

Source: NTI, U.S. ratings, weeks of 10/28/13, Live + Same Day. Program rankings based on U.S. ratings and include ties. Gapped/Breakout/Specials programming excluded.

Watch General Hospital weekdays on ABC, weeknights on SOAPnet and anytime on