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‘The Bold and the Beautiful’ Launches Redesigned Website

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Screenshot from "The Bold and the Beautiful's" newly re-launched website.

The world’s most watched daytime drama series, The Bold and the Beautiful, has re-launched their official website, http://www.boldandbeautiful.com, it was announced today.

The restructured site is modernized and simplified, allowing the consumer to actively engage in the complete B&B experience.  Containing full screen, rotating images of episodic, remote and gallery photographs, the site also contains user-friendly buttons covering a multitude of interactive activities including a live feed of B&B’s social media brand “Bold Insider” on Twitter, Facebook and Instagram; “Watch Now” platform where users may view video teasers of upcoming episodes; “Cast” containing biographies and photos of each actor and actress as well as updated news in blog form, such as upcoming actor public appearances, current magazine covers, awards information and interesting show information/ trivia that covers topics such as guest stars, music, wardrobe, sets, hair and makeup.

In the near future, http://www.boldandbeautiful.com will unveil an “international page,” showcasing the show’s phenomenal pop culture and worldwide success.

The new site design and development was spearheaded by David H. Lawrence XVII and Steve Loyola at VO2GoGo, Inc. in partnership with Bradley P. Bell and the production team at The Bold and the Beautiful.

In 2011, The Bold and the Beautiful received its third consecutive Emmy® award for “Outstanding Daytime Drama Series”.  In 2010, The Bold and the Beautiful was named the Most Popular Daytime Soap Currently on TV by Guinness World Records® and in 2013, it received its eighth consecutive Golden Nymph Award at the International TV Audience Awards in the “Telenovela/Soap Opera” category at the Monte Carlo Television Festival.  The Bold and the Beautiful is the most watched daytime drama series in the world, seen daily by more than 35 million people in over 100 countries.

The Bold and the Beautiful, which will celebrate its 27th anniversary on March 23, 2014, is produced by Bell-Phillip Television Productions, Inc., and is broadcast weekdays (1:30-2:00 PM, ET; 12:30-1:00 PM, PT) on the CBS Television Network. Bradley P. Bell is the Executive Producer and Head Writer. The Bold and the Beautiful is the first and only daytime drama to simulcast in Spanish utilizing SAP (Secondary Audio Program) technology.

TV Source Magazine Staff
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