SoapsTV News

'Days of Our Lives' Scores A Nine-Month High Among Women 18-49

0

Days of our Lives earns its best ratings since last November! NBC’s lone soap ties for #2 in the key demographic for women 18-49; ties for #1 in the women 18-34 demo.

Via Press Release:

EARNING ITS TOP RATING SINCE NOVEMBER, ‘DAYS’ TIES FOR #2 FOR THE WEEK IN THE KEY WOMEN 18-49 CATEGORY; IN THE VALUABLE WOMEN 18-34 DEMO, ‘DAYS’ TIES FOR #1 AMONG NETWORK DAYTIME PROGRAMS AND MATCHES ITS NINE-MONTH HIGH

UNIVERSAL CITY, Calif. – August 30, 2012 – “Days of our Lives” has delivered a nine-month high in women 18-49 and matched its best women 18-34 rating in nine months to tie for #1 among network daytime programs in the latter category.

For the week of August 20-24, “Days of our Lives” averaged a 1.0 rating, 6 share among women 18-49 and a 0.6 rating among women 18-34, to tie for #2 among network daytime series in the women 18-49 demographic and tie for #1 in the week’s women 18-34 race.

For the August 20-24 week, “Days” scored its highest women 18-49 rating since the week of November 21-25, 2011 (1.1) and equaled its highest women 18-34 result since that same week (0.8).

Season to date, “Days of our Lives” is tied for #6 in the women 18-49 category and tied for #4 in the women 18-34 demo.

Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”

Ryan White-Nobles
Ryan White-Nobles is Editor-in-Chief of TV Source Magazine. He's began covering entertainment and soap operas in 2005. In 2009 he co-launched Soap Opera Source, and led the TV Source rebrand in 2012. He's a natural #Heel who loves a spirited debate and probably watches too much TV. Follow him on Twitter at @SourceRyan to discuss all things TV, soaps, sports, wrestling and pop culture.

'The Newsroom's' Kelen Coleman Heads South to 'Hart of Dixie'

Previous article

Daytime Emmy Winner Tamara Braun To Guest Star on ABC's 'Castle'

Next article

You may also like

Comments

Comments are closed.

More in Soaps