The CW Network announced today its digital platforms will be the exclusive streaming home for full current seasons of each of its new series going forward, beginning with this season’s Batwoman, Nancy Drew and Katy Keene.
In the past, current season episodes were limited to the most recent 5 (aka rolling 5) episodes the day after a new episode aired. Viewers will now be able to catch up at any point during the season on CWTV.com and The CW app. After the season finale of each new show, the full season will be available to binge on The CW’s digital platforms until 30 days prior to the start of the next season. Once inside the 30-day window, The CW will have a rolling 5 episodes of its new shows on its streaming platforms until the following season’s episodes become available.
Unfortunately, this does not extend to series premiering prior to the 2019-2020 season. The network will continue to have a rolling 5 episodes on its digital platforms the day after broadcast.
The CW digital platforms – CWTV.com, The CW app and CW Seed – are all completely free to the consumer, with no subscription, login or authentication required, and fully ad supported.
“We are incredibly excited to offer our viewers the full stack of our new shows on our preeminent A-VOD digital platforms, giving them the chance to catch up on these shows from the beginning at any point during the season, for free and without authentication,” said Mark Pedowitz, President, The CW Network. “By being the exclusive in-season streaming home for our new series going forward, it also provides us with more information about how viewers are consuming our programming, how we can engage with them, and create even more multiplatform sales opportunities for advertisers.”
All past season rights of The CW’s programming (new and returning) are controlled by its parent companies, who determine where their respective series will be streamed out of season.